Fjällräven was founded in 1950 by Åke Nordin and is a Swedish company. Fjällräven translates as 'Arctic Fox'. They specialise in outdoor equipment, but mainly focus on clothing. The original idea of creating clothing from tent fabric proved to be a master-stroke. Over the years it has developed it fabrication processes, introducing beeswax and other formulants, to create it's now famous G-1000 fabric - completely waterproof, dirt repellent and highly robust.
Fjällräven is a relative newcomer to the Football Casual scene, where its appearance as a brand in the nineties started to gain in popularity. By the noughties the 'Greenland Jacket' was spotted on a regular basis. Other highlight jackets are the 'Telemark', 'Nordli', 'Montt' and 'Amazon'.
Highlight Ranges: JACKETS
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