Ben Sherman is a foundation brand of mod culture, and then subsequently found it's way into Football Casual subculture. It was founded in 1963 by Arthur Bernard Sugarman, who had changed his name to Ben Sherman whilst living in America 17 years earlier.
It was the first company to produce the famous Oxford button-down shirt, which became a fashion staple for mods, skinheads and suedeheads. It has been around for almost 50 years within various lad cultures one way or another. However, since the 90's over-saturation of the checked shirt - it has now become passe and rarely seen within UK firms - althogh still popular in some European countries.
As a brand it still has a soft-spot in some Football Casual's hearts.
Highlight Ranges: SHIRTS, JUMPERS
Recommended Online Stores: Warrior Clothing, Stuarts London
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