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Welcome to the brands section. Here we have a selection of brands, both modern and historic which are regarded as casual-freindly brands. Often, it was one or two items from a brand that would capture the eye of the casual. That is a key difference from a casual to someone who is simply label obsessed. Casuals often become obsessed about one particular item from that brand, and mostly ignore much of the other releases from that brand. It's this eye for detail and obsession for the best that makes the casual so unique.

Don't expect a 'casual by numbers' guide, but we will and try and do the scene as much justice as we can by trying to ensure we are as accurate as possible.

The Brands:
Lyle & Scott
Stone Island
Lacoste
Aquascutum
Hackett
Fred Perry
Sergio Tacchini
adidas originals
Burberry
Henri Lloyd
Pringle
Fila
Ralph Lauren
Lois
CP Company
ONETrueSaxon
Armani
Ben Sherman
Paul Smith
Paul & Shark
Fjallraven
New Balance
Barbour
6876
Victorinox


We do plan to add more brands, but if you have a suggested product/brand please feel free to let us know via the contact us section.

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